Following the success of the first watercolour wall mural range by Murals Wallpaper; with one design winning 1st place in the 2017 Pinterest Awards; the surface design company has launched a new, freshly painted collection of watercolour walls influenced by the concept of subconscious designing.
The inspiration behind the Subconscious Watercolour collection came from research on the Surrealist movement. Influenced by the writings of Sigmund Freud, the Surrealists held the belief that the creativity from deep within a person’s subconscious could be more powerful and authentic than any product of conscious thought.
Based on this approach, the designs were created impulsively and mindfully, switching off thoughts and letting intuition control the paintbrush.
Kathryn Jones, a designer at Murals Wallpaper, notes:
"Subconscious designing allows us to dig deeper, guided by our intuition. Painting gives fluid layers which creates various colours and shades, creating abstraction with no figurative reference. We love the process of making things by hand and getting in the studio. We're then able to digitise our products, so that they can been seen on a large scale, with all the textures enhanced."
The above methods allowed the designs to be more free flowing and expressive than the previous watercolour range.
UK: from £30.00 per square metre: https://www.muralswallpaper.co.uk/wall-murals/design-wallpaper/watercolour-wallpaper/
Europe: from €31.00 per square metre: https://www.muralswallpaper.com/wall-murals/design-wallpaper/watercolour-wallpaper/
US: from $35.00 per square metre: https://www.muralswallpaper.com/wall-murals/design-wallpaper/watercolour-wallpaper/
Canada: from $44.00 per square metre: https://www.muralswallpaper.com/ca/wall-murals/design-wallpaper/watercolour-wallpaper/
AUS: from $35.00 per square metre: https://www.muralswallpaper.com/au/wall-murals/design-wallpaper/watercolour-wallpaper/
NZ: from $48.00 per square metre: https://www.muralswallpaper.com/nz/wall-murals/design-wallpaper/watercolour-wallpaper/
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